Twitter hopes to get its groove back with live programming push
May 06, 2017, 02:19
While the company has been steadily adding users to its service in recent years, it's still struggling to operate in a profitable manner and producing video content is its latest attempt at becoming a sustainable business. As such, today the company released a new app which you can find on Roku's store. Twitter's channel is now available for Roku streaming players and Roku TV models in the United States.
The news comes in the same week that Twitter announced a dozen new premium content deals at its first-ever Digital Content NewFrontspresentation in NY.
The deal is beneficial to both parties because Twitter has reported that, "7 out of 10 of the most followed Twitter users are musicians, and Billboard's Grammy Awards live pre-show was the most viewed entertainment live stream on Twitter to date". This is the second biggest partnership deal for Twitter this week, after announcing that they will live stream news from Bloomberg Media. One of the most popular video deals to date is its agreement with the National Football League, which had resulted in live games being streamed for free each week. Twitter already had an app to stream video for Apple TV and Amazon's Fire TV devices.
The Twitter channel is available free to anyone with a current-generation Roku device regardless of whether they have a Twitter account.
"The Twitter channel on the Roku platform brings together the video and related conversation that surrounds live events to the largest screen in the house", said Ryan Troy, product manager at Twitter, in a statement about the launch. In a blog post, Roku said the fact that Twitter users frequently tweet during live events played a role in the partnership.
Compared with rival streaming-TV boxes, Roku is the most pervasive in U.S. households and tends to be one of the main ways people stream long-form TV from services like Netflix and Hulu, according to research firm Nielsen.
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His administration has "taken unprecedented action" to keep and bring back jobs to USA and "we're just getting started". Some of the animosity stemmed from United States media evaluating Trump's 100-day record as meager and mixed.
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Kate Grace was third in 4:16.62 and Shelby Houlihan of the Portland-based Bowerman Track Club finished fourth in 4:16.67. We are trying to win as many relays as we can for Villanova, for Gina, and for the rest of the girls here.
The Iowa Supreme Court has just issued a temporary order, blocking part of a brand new abortion-related law from taking effect. The abortion bill that Branstad said he'll sign was pushed through the Legislature over the opposition of most Democrats.
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The host then continued to discuss the story, even going as far as to claim Shine was being sabotaged by someone within Fox News. Fox News continues to be the most-watched cable news network and is typically among the leaders in all of cable, not just news.
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On the power play in the first, Subban reared back and fired his signature heavy slapshot from the edge of the circle. "Like you said, it's disappointing to be up halfway through the third there, but you have to stay out of the box".